Lucy Laidlaw MCIM
With fifteen years marketing, communications and community engagement experience working with brands including Air France, KLM, O2, The Scottish Government and latterly in my role as Head of Communications and Marketing at Buccleuch Estates. I have developed a passion for creating and implementing positive communication strategies with measurable returns.
I enjoy spending time with people and learning about their motivators and challenges; this helps me to ensure I develop plans that not only align with your business objectives but with the beliefs and aims of the audience with which you are communicating.
As a board member of Scottish Land and Estates and having worked in the rural sector for the past nine years I have a keen interest in the way rural Scotland is evolving. It is exciting to see so many people engaged in the land use debate and essential that those at the heart of the forestry, agriculture, property, energy and tourism sectors engage with this audience to ensure a prosperous future for our countryside.